This piece is for a Mud Festival that is held in Boryeong, South Korea. This festival celebrates and promotes Boryeong’s rich mud which has proven to be very good for your skin. The festival features various events and festivities to get you filled with mud over the course of a 10 day period. The festival started in 1998 but hasn’t been held since 2019 due to the pandemic. So in this piece, I’ve rebranded the festival giving it a new identity while using the slogan “We’re Back” to promote the festival as if it were returning in 2023.